My All Time Favorite Marketing Tools

By Misty M Beller @MistyMBeller

Over the past twelve weeks, we've discussed a myriad of ways to market books, some free and some paid but with a higher ROI (return on investment). 

Today, I'm going to share the marketing activities that are my Go To's. Those that have become my mainstays (my low-hanging fruit). As I help others develop their marketing strategies, these are approaches that I always highly recommend. With each item below, I'll link to the blog post that discusses the "how to" in more detail. 

Are you ready? Let's hit the list!

Book Marketing in Nutshell - Part 2

By Misty M Beller @MistyMBeller

Free Workshop in Progress: This summer on our ACFW-SC chapter blog we are happy to welcome one of our members, Misty M. Beller, for a special 12-week workshop on Marketing. Misty has experienced great success marketing her first novel and later ones, consistently selling 10,000 books a month. Join this free workshop and be blessed. Be sure to leave a comment and tweet the blogs to your friends. 

Elva Cobb Martin, President, ACFW-SC Chapter  www.elvamartin.com

This is the final week in our marketing workshop, and we're highlighting the final takeaways from the course. Sort of the "Cliff's Notes" version. :)

Last week we discussed prerequisites and advertising. This week, we'll cover the rest!

Book Marketing in Nutshell - Part 1

By Misty M Beller @MistyMBeller

Free Workshop in Progress: This summer on our ACFW-SC chapter blog we are happy to welcome one of our members, Misty M. Beller, for a special 12-week workshop on Marketing. Misty has experienced great success marketing her first novel and later ones, consistently selling 10,000 books a month. Join this free workshop and be blessed. Be sure to leave a comment and tweet the blogs to your friends. 

Elva Cobb Martin, President, ACFW-SC Chapter  www.elvamartin.com

As we wrap up the marketing workshop over these last two weeks, let's go back through and highlight some of the takeaways from the course. Sort of the "Cliff's Notes" version. :)

No marketing approach will be very successful unless you have solid prerequisites in place:

•      Book cover that sparks emotion in target reader
•      Product description (back cover blurb) that hooks
•      Good reviews to validate book quality

How to Plan a Successful In-Person Author Event

By Misty M Beller @MistyMBeller

Free Workshop in Progress: This summer on our ACFW-SC chapter blog we are happy to welcome one of our members, Misty M. Beller, for a special 12-week workshop on Marketing. Misty has experienced great success marketing her first novel and later ones, consistently selling 10,000 books a month. Join this free workshop and be blessed. Be sure to leave a comment and tweet the blogs to your friends. 

Elva Cobb Martin, President, ACFW-SC Chapter  www.elvamartin.com

Last week, we discussed online "appearances," but no marketing workshop would be complete without covering in-person events.

These are the traditional author appearances many of us think about: