Thursday, April 26, 2018

You as the Main Character—Every Writer Needs a Bio

We've been discussing how to get prepared for a writers conference
here and
and today I want to talk about your personal bio. 

Every writer and speaker needs a bio, whether or not you're attending a conference.

Actually, you need three.
  • A small one, 25-50 words
  • A medium length one, approximately two paragraphs
  • A full page one, in depth
Many times this written bio is the first introduction someone in this business (think editor or event coordinator) or a consumer (reader or attendee) will have of you. This, with your message, can mean the difference between making the sale or not.

Your bio should reflect, through words, exactly who you are. It should boil down the essence of your personality. It should always be written in third person, as if you were talking about someone else.

A bio must be
  • Relevant
It must give you
  • Personality
  • Credibility
Below are some (not all) of the instances where a bio will be necessary.
·         Cover letter (to an editor, agent or event coordinator)
·         Book Proposal
·         Query Letter
·         Your website
·          Inside your book or on the jacket
·         Publicity for a personal appearance 
·         In a publication (web or print) after an article

It’s important that you have control over your bio. Which means planning now. It will, in effect, be a part of your personal brand. It gives you credibility, whether you are speaking or writing. As such it should contain only things pertaining to your credibility and identity. For example, if you’re not speaking on sales, it isn’t important to mention your job 15 years ago as an outside sales person. Think relevant when you’re composing your bio.

So now it's your turn - do you have a bio? What are some tips and questions you have to writing one?
Don't forget to join the conversation!
Blessings,
Edie

Edie Melson is the author of numerous books, as well as a freelance writer and editor. Her blog, The Write Conversation, reaches thousands each month. She’s the co-director of the Blue Ridge Mountains ChristianWriters Conference and the Social Media Mentor at My Book Therapy. She’s also the Military Family Blogger at Guideposts. Com, Social Media Director for SouthernWriters Magazine and the Senior Editor for NovelRocket.com. Connect with her on Twitter and Facebook. Don't miss her new book from Worthy Inspired, WHILE MY SOLDIER SERVES.

Thursday, April 19, 2018

What is a ONE SHEET Anyway?

For those of you getting ready for a big writers conference you may have heard about the need for a One Sheet. This tool is also known as a Pitch Sheet. It’s a one page presentation of the project you’re pitching to an editor or agent. Today I’ll be explaining how to put one together.
Click here to see an example of a fiction one sheet. Click here to see an example of a nonfiction one sheet.  Both of these  led to multiple requests for proposal and full manuscripts. To answer your question, no, it’s not been published. I sent it out too soon and killed my chances—but that’s fodder for a future post!
There are three basic components of a one sheet—the project blurb, specifics about the project and the author’s bio—including a picture and contact info. We’ll take each component individually and explain what’s included.
The Project Blurb
For this section think back cover copy. This is NOT the place for a synopsis. You want this section to read like the blurb on the back cover of a book.
Project Specifics
This is where you give some of the details and they’re slightly different for fiction and non-fiction.
Fiction
  • Genre – like Romance or Suspense.
  • Manuscript Length – this doesn't have to be an exact word count, just an approximation.
  • Target Audience – every book should be written with an audience in mind. I know, we all think our book will appeal to a wide range of readers—and that may be true. But this tells the potential editor or agent how to market the book. It will help sell a publishing house on your manuscript by defining the reader you’re writing for.

*there isn’t a section here for completion date because it’s understood that a manuscript must be complete before it’s submitted. It’s okay to pitch an uncompleted manuscript with a one sheet, but it’s rare for anyone to look at it as a submission until it’s complete.
Non-Fiction
  • Projected Completion Date – the reason you don’t have a non-fiction manuscript completed is because publishers like to have a say in the overall concept.
  • Manuscript Length – since it’s not completed, this is just an estimate.
  • Target Audience – just like in fiction, you need to focus in on who specifically you’re targeting with this manuscript.

Author Info
This is where you need to include a personal bio, recent picture and contact information. A lot of writers hate composing a bio so later this week I’ll be posting a short How-to on writing bios. But the basics to consider are these:
A bio must be
  • Relevant
It must give you
  • Personality
  • Credibility
All of these individual components will give you an effective one sheet. Be sure to post any questions or comments you have.
Don't forget to join the conversation!
Blessings,
Edie

Edie Melson is the author of numerous books, as well as a freelance writer and editor. Her blog, The Write Conversation, reaches thousands each month. She’s the co-director of the Blue Ridge Mountains ChristianWriters Conference and the Social Media Mentor at My Book Therapy. She’s also the Military Family Blogger at Guideposts. Com, Social Media Director for SouthernWriters Magazine and the Senior Editor for NovelRocket.com. Connect with her on Twitter and Facebook. Don't miss her new book from Worthy Inspired, WHILE MY SOLDIER SERVES.

Thursday, April 12, 2018

Honing Your Conference Pitch

Attending a writers conference can be a stressful undertaking—even for a seasoned writer. A lot of writers have gravitated toward our profession because we’re not comfortable with crowds, especially crowds of strangers.
That’s why I’m posting this series on writing conferences. It’s not to add to your stress—but to alleviate it. For me, when I know what to expect and am prepared, I’m less anxious. No one likes to feel like they're under the gun. I assume I’m not alone in this feeling.
So the first subject we’re going to tackle is the one that makes most writer’s stress levels spike off scale—pitching.
Over the years I’ve had people tell me they’re not worried about pitching—they’re just going to learn. Nice thought, but not based in reality. I hate to break it to you, but if you’re standing in line or sitting beside someone and they ask you what you’re writing, if you answer them, you’ve just delivered a pitch. I could post pages of stories from writers who wished they’d been prepared for this unassuming little scenario.
The idea behind a pitch is to get the person you’re talking with to ask for more.
Simple concept, harder to execute. So here are some of the do’s and don’ts of pitching.
Do
  • Set up an intriguing scenario.
  • Introduce your main character.
  • Give a hint about their situation and goal.
  • Tie in the disaster or obstacle to that goal.

Don’t
  • Go over 2 sentences—try to keep it to one sentence.
  • Answer all the questions the listener might have.
  • Substitute cleverness for specifics.
  • Give away the ending.

Now, here are some real life hooks or tag lines from popular movies. I’d love to read some of your favorites as well. 
  • "She brought a small town to its feet and a huge corporation to its knees." —Erin Brokovich
  • "To enter the mind of a killer she must challenge the mind of a madman." —Silence of the Lambs
  • "What if someone you never met, someone you never saw, someone you never knew was the only someone for you?" —Sleepless in Seattle 1993
  • “A businessman falls in love with a hooker he hires to be his date for the weekend” —Pretty Woman
  •  “When you can live forever, what do you live for?” —Twilight
  •  “Just when you thought it was safe to go back in the water.” —Jaws 2
  •  “In space, no one can hear you scream.” —Alien 


Now it's your turn to chime in. Do you have any questions or is anyone brave enough to try their pitch out here?

And . . . Don't forget to join the conversation!
Blessings,
Edie

Edie Melson is the author of numerous books, as well as a freelance writer and editor. Her blog, The Write Conversation, reaches thousands each month. She’s the co-director of the Blue Ridge Mountains ChristianWriters Conference and the Social Media Mentor at My Book Therapy. She’s also the Military Family Blogger at Guideposts. Com, Social Media Director for SouthernWriters Magazine and the Senior Editor for NovelRocket.com. Connect with her on Twitter and Facebook. Don't miss her new book from Worthy Inspired, WHILE MY SOLDIER SERVES.

Thursday, April 5, 2018

Prepare for a Writers Conference

Last Monday I posted a tongue in cheek Top Ten List of Reason's to Attend a Writers Conference. Then Thursday I gave you a rundown of how to Choose a Writers Conference. Today I'm going to get a little bit serious and share some of the things you may want to prepare before you go. I've written about reasons to attend a conference on this blog previously and I'll address what you'll need for two of those.
Networking
Networking is the easiest to prepare for. If you're just going to meet other writers and professionals the main thing you need is a good business card. Please take note, I said, good, NOT expensive.
These are the things a good writers business card includes:
  • Your picture - I know, I hate to have my picture taken and I always hate how it looks. But, in this business you need to be remembered and recognized and your picture is the best and easiest way to do that. If someone has a card with your picture on it, they'll remember who you are months longer than if it's just got your name. Also, it's harder to throw away a card with a picture on it than a card with just text on it.
  • The name you use when you write - if you use a psuedonym, be sure it's on the card. Here's an example (I just made up the names - they're not representative of a real person): Susie Stone, writing as Catherine Milo.
  • Your email address - this is going to be the main way others will contact you.
  • Your website or blog address - never pass up the opportunity to encourage new visitors to your sites. Also, many people will follow up on what you've told them and this will be a way for them to get to know you better.
  • Cell phone number - this isn't absolutely necessary, but it helps if your email goes down and someone has a hot lead for you.
Please take note of what is NOT included on a business card now. You do not need your physical address on the card. Actually, it's a liability. It can be dangerous to give out your home address, so if you feel you must include an address, invest in a PO Box.
It is possible to make your own business cards, using Avery brand sheets that go through your ink jet printer. The trick to successfully printing your own cards is to keep them simple! Another inexpensive way to go is by using VistaPrint. This online company is very reputable and I personally know a lot of writers who get their cards through them.
Bring some writing samples:
These are good to have simply because you'll probably find yourself in a group, or at a table, where everyone is sharing something they've written. It might not happen, but chances are, if you don't have anything to show, you'll be disappointed.
Pitching
This is when you attend a conference because you have something you want to sell to a publisher or if you want to get an agent. The things below that you'll need are specifically for those wishing to sell a fiction or non-fiction book.
It's important to keep in mind that everything you prepare for the conference to pitch a project is incremental in nature.
  • Your tag line or hook should make the editor or agent ask to hear more about your project (this is the time for the elevator pitch).
  • The elevator pitch should lead them to ask for your one sheet.
  • Your one sheet or pitch sheet should lead them to ask you to send them a proposal when you get home.
  • Your proposal should lead them to ask you to send them your entire manuscript.
  • Your entire manuscript should lead them to offer you a contract.
These are the generic steps in publishing. God can step in at any time in the process and something completely different can, and often does, happen. But, until that happens, I try to take it one step at a time.
Now Let's look at what's involved in each one of these components.
  • tag line or hook - this is one sentence, preferably 15 words or less. It should NOT be a synopsis of your book, but rather it's to intrigue the editor/agent and make them want to know more.
  • elevator pitch - this should be short, around 45 seconds. It will sound a lot like back cover copy or what is on your one sheet. Again, it's to make the editor/agent ask to see more.
  • one sheet or pitch sheet - this gives the blurb about your book, information about yourself (bio) and general info, like genre and audience for your project. If it's fiction, it states that the project is finished. If it's non-fiction it gives a completion date if the project is unfinished
You won't need a full proposal or manuscript for the conference. If an editor or agent is interested they'll ask you to email or snail mail them one when you get home.
Again, as with networking, you'll need to bring some samples of your writing.
This is just a general overview of what is needed. If you have specific questions, feel free to use the contact form at the bottom of the blog and send me your question. You can also post your question in the comments section. In the next few weeks I'll address each of these components individually or in groups and give you some examples to see exactly what others have used successfully.

Don't forget to join the conversation!
Blessings,
Edie

Edie Melson is the author of numerous books, as well as a freelance writer and editor. Her blog, The Write Conversation, reaches thousands each month. She’s the co-director of the Blue Ridge Mountains ChristianWriters Conference and the Social Media Mentor at My Book Therapy. She’s also the Military Family Blogger at Guideposts. Com, Social Media Director for SouthernWriters Magazine and the Senior Editor for NovelRocket.com. Connect with her on Twitter and Facebook. Don't miss her new book from Worthy Inspired, WHILE MY SOLDIER SERVES.